Learn how Impinj is driving innovation in retail by listening to Moneyball for Marketing’s latest podcast featuring our VP of Marketing, Craig Cotton.
In this podcast, How the Internet of Things is Revolutionizing Retail, Craig dives deep into how traditional brick and mortar retailers are personalizing shopping experiences, delighting customers and driving sales, all with Item Intelligence. Key topics include:
- Enabling Omni-channel: How RAIN RFID is getting products into the hands of customers faster than ever, whether in a distribution center or on the retail sales floor.
- Collecting In-store analytics: Item Intelligence allows retailers and brand owners to practice smart marketing by giving them new insights into how products are interacted with and move through the shopping journey.
- Personalizing shopper experiences: Retailers are integrating their stores into the Internet of Things by building smart fitting rooms and sending personalized offers based on shoppers' online and in-store activities.