Interactive, Digital Product Displays for Retail Stores and Consumer Brands

November 17, 2015

InMotion and Impinj have collaborated to help brands create in-store experiences that engage customers, help convert product sales and give visibility into shopper behavior. In-store displays equipped with InMotion software and the Impinj platform provide interactive, branded content for customers as they pick up RAIN RFID connected items. Brands can automatically and remotely update displays with item details, availability information, and related products; and access a stream of information or dashboard that highlights customer interactions. These interactive displays allow you to cultivate your brand in your voice and gather data about shopper behavior—much like a web-based interaction—that builds wider recognition, customer loyalty and market share. InMotion and Impinj help brands empower the shopper with product information and convert sales. We talked to Frederick Bleckmann, founder of InMotion, to learn more about the solution.

Download the reference architecture to receive guidance for the components, design and configuration necessary for companies to quickly deploy this solution.

To learn more about this solution and how your business can leverage RAIN RFID, request a project consultation from an expert.

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2015 North American RFID Readers in Healthcare Customer Value Leadership Award
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