Macy’s Expanding Same-Day Delivery with Help from RAIN RFID

August 11, 2015 Josh Roberts

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In order to compete with the constant need for speed in e-commerce, retailers are always seeking ways to deliver orders faster and Macy’s is doing just that. According to Reuters, Macy’s is looking to expand its same-day delivery service to 17 cities – up from an original eight last year. In order to achieve such quick deliveries across the United States, Macy’s employs an inventory and distribution management system which incorporates RAIN RFID technology.

With RAIN RFID, Macy’s is able to achieve 24/7 monitoring of tagged items with a resounding accuracy rate of 97 percent or better. Macy’s tags many types of items and leverages RAIN RFID readers to monitor in-store inventory and fill and ship orders quickly to meet same-day delivery timelines.

RAIN RFID also gives online Macy’s shoppers insight into the real-time availability of items before they place a same-day order. This information also helps Macy’s determine where to source fulfillment of each same-day order. With over 900 retail locations across the United States, Macy’s can utilize each storefront as a miniature distribution center based on item availability at that location. The results are improved delivery times for online orders by reduced travel distance for parcels.

Improved delivery times are just one way that Macy’s expects RAIN RFID to be “a big part of their future.” As Macy’s same-day order fulfillment program shows, employing a RAIN RFID system in retail can result in many positive outcomes, including improved gross margins and reduction in markdowns. With the number of RAIN RFID-powered stores growing, it is evident that RAIN RFID will have a continuous and meaningful influence in the future of retail.

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